More than any other business driver, competition characterizes the retail industry. Globalization, deflation, diversification of sales channels and, most of all, changing customer demands have merged to create a cutthroat environment in which retailers struggle to turn a profit.

These profitability challenges involve both revenue and cost. Sales remain flat as many companies don't understand customer behavior and buying habits well enough to make the right decisions about product, price, promotion and placement. And without the ability to explore every facet of the organization across business units and geographies, it can be a struggle to understand and manage the costs required to do business.

Retailers can select from a wide range of powerful solutions that include nearly three decades of SAS retail analytics experience, along with retail expertise and merchandising best practices from Marketmax.